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Mar
19
2013

Social Media – Creating Content

Filed under: Social Media, thefras Written by:

Real Estate may be all about “Location, Location, Location”, but in Social Media it’s all about “Content, Content, Content”.

Social Media is all about connecting with your audience and engaging them. This allows them to be part of the conversation. For a successful Social Media campaign, you need to encourage your follower participation by offering engaging content.

So how do we come up with great, interesting content for our Social Media sites?

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here

Mar
15
2013

Get the most out of Twitter

Filed under: Social Media, thefras Written by:

Twitter is a social media program that allows users to post short posts (no more than 140 characters) on any topic they want. Your posts – or “tweets” as they’re called – can then be seen by anyone who “follows” you, while you can read tweets posted by anyone who you follow. The reason Twitter is such a powerful marketing tool is because your message can quickly be sent out to a large audience: your followers will see it instantly and could then pass it on to their followers and so on. As well, unless you’ve opted for …

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here

Feb
06
2013

Social Media: It’s Not Just About You

Filed under: Social Media, thefras Written by:

You finally have your business’s Facebook page up and running, but how are you going to use it? Most small businesses use it strictly for sending out information about the company – the latest sale, new products and features and other announcements. Unfortunately, that’s all they do and then are left wondering why no one follows them or why they aren’t increasing sales.

True, an important aspect of social media is keeping your customers up-to-date on your business. They will want to know about your products and services, but that’s only half of it. Social media is …

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here

Jan
15
2013

Which social media platform do you need?

Filed under: Social Media, thefras Written by:

Facebook. One of the most popular sites in the world, Facebook allows you to keep in touch with friends and clients, share information, post links and comment on other people’s activities.

Twitter. On Twitter, users post information in short bursts – 140 characters, to be exact. It is open to the public, so anything you post can be seen by anyone. It’s most commonly used for sharing links to news articles, websites, videos, photos, etc.

YouTube. YouTube allows you to upload your own videos and other users can view and comment on these videos.

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here