» Branding
Sep
29
2015

Invest Ottawa: Using LinkedIn to Grow Your Business

Filed under: Seminars Written by:

LinkedIn is one of the most powerful ways to connect with other businesses and business people on the Internet, yet most of us only use a small portion of what it can do. Join us as we delve into the best ways to setup and use LinkedIn to reach out and engage other businesses.

To Register: Invest Ottawa

80 Aberdeen Street, Suite 100
Ottawa, ON
Canada
K1S 5R5

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here

May
11
2015

Is Your Website Working For or Against You?

Filed under: Branding, Business, Featured, Website Written by:

Darts concept.Is your website working for you or has it taken a nice long vacation?

You should expect a lot from your website, as it should be one of the center pieces of your Digital Marketing strategy. Your website is still the best, cost-effective way to get your message to customers and potential business. It is also an important part of your digital sales funnel which should include Social Media Marketing, Search Engine Optimization (SEO), Pay-Per-Click (PPC) and even email marketing.

Websites …

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Robert is the President/CEO of The Social Business, a Digital Marketing Agency in Toronto & Ottawa, Ontario. The Social Business can be reached at besuccessful@thesocialbusiness.ca or see us at thesocialbusiness.ca. See Rob’s BIO here

Nov
07
2013

One Sight, One Sound!

Filed under: Branding, Business, Greg Weatherdon, Website Written by:

Concept of brand The most important element of a company image is that it’s consistent in everything you do — from the company logo on your employees’ shirts to your business cards to your website. Everything done on behalf of the business should fit into that one consistent image. It provides a professional, customer-facing appearance that is attractive to potential customers.

Naturally, the image should fit the industry. That same landscaping company probably should not send employees out in three-piece suits, …

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Motivational Speaker & Small Business Advisor

Aug
23
2013

What about LinkedIn?

Filed under: Business, Social Media, Steph Fraser Written by:

drawing social network structureThe focus of social media for businesses is usually Twitter or Facebook, but it’s important to remember that there are other platforms that can be very beneficial. LinkedIn is a networking site that can be used a great way to get your name out. LinkedIn is like Facebook but for your professional life. It has many features that can help you connect to a niche audience. Let’s take a look at what makes it so great:

Profile

Your personal profile is where you can list your education …

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Stephanie is a recent graduate from McMaster University. She is the Social Media and Communication Coordinator for oogled. oogled can be reached at besuccessful@oogled.ca or see us at oogled.ca. See Stephanie’s BIO here